Management software and CRM · Custom-built software
Stop adapting to your software. It's the software that should adapt to you.
Complete, proven solutions to shape around the way you work, or projects built from scratch just for you. Either way, we stay by your side until everything works exactly the way you pictured it.
For us, IT is not just technology: it is an art form applied to everyday work. We design tailor-made digital tools for professionals and companies who want to simplify, accelerate and work better.
We believe in the value of the profession as a source of enthusiasm and satisfaction.
That is why we build solutions designed around your business, able to:
optimize processes
eliminate repetitive tasks
protect data and systems at the highest levels of security
The perfect solution doesn't already exist.
It is built step by step, together: it starts from your real needs and grows with your work.
Today many professionals start their day feeling lighter, because the software truly works for them.
Our craft
Artisans of IT
AI? Yes, but always under control
We integrate AI technologies into every stage of our workflow, but every line of code — backend and frontend — is verified and validated by our developers. The difference? We know exactly what we're doing, and what we make AI do.
Security as a value
Your work tools don't just hold your company's sensitive data: they hold your clients' and your collaborators' too. To protect your work, your security and your information, our team includes cybersecurity experts who design secure systems, protected from attacks and data leaks.
Our tools: enterprise languages
We program in Ruby and Elixir, languages chosen for scalability, maintainability and security. Shopify, Stripe and Discord run them in production: on your project we use the same tools.
No call centers, no endless tickets
You talk directly with the people who build your software. No request gets lost: whoever answers you can also help you, solve the problem and build together with you.
An artisan is someone who knows the piece they are building and the person who will use it.
They measure before they cut. They finish even the parts no one will ever see. And after delivering, they keep answering for their work.
Software is no different: the tools change, but not the person who takes responsibility for the result. No detail is negligible, neither technical nor human: because a system nobody manages to use is a system that doesn't work.
That is why we listen before we propose, and teach how to use what we build. No product, however proven, can be considered valid if it doesn't fit you and the way you work.
Over quick fixes, we prefer projects that last. And we'd rather they were built by people whose names you know.
Angelo Melis and Alessandro Balestri
Founders
The Team
Meet the Experts
Angelo Melis
CEO, CTO & Co-Founder
Security Analyst and DevOps Engineer, IT entrepreneur for over 17 years. He builds infrastructures that stay online and can be updated without stopping work (containers, CI/CD). He writes software that can grow and adapt to heavy workloads without slowing down (Ruby/Nim/Elixir, distributed systems). He works on blockchain and cryptocurrency projects. OSCP and OSEP certified: he finds the flaws before anyone can exploit them.
Alessandro Balestri
CFO & Co-Founder
Senior system administrator and IT entrepreneur with over 25 years of enterprise experience. Owner of ABComputer Informatica, specialist in networking, modular servers and business continuity. Zyxel certified.
Letizia Tavoni
Head of Brand Identity
Graduated with honors from the Academy of Fine Arts of Bologna, specialized in education and communication. She studies inCloud software in depth and designs training and support programs that make the technology effortless to use. She brings the end user's point of view into UX, UI, usability and pre-release testing.
What we do
Services
Our flagship service
Ranking, Google Ads + SEO
Your customers are already searching. Let them find you.
With our ranking service your business climbs to the top of Google, exactly where it deserves to be. More revenue, targeted leads, real growth.
ADV campaigns on Google and Meta built on your margins, not on impressions: we make sure visibility really turns into revenue. Alongside them we also work on organic ranking (SEO) and build dedicated landing pages. Before starting we study your competitors: which keywords get them into search engines? How much do they invest? Where are they exposed? (counter-SEO). Every month you get a report you can read in five minutes to catch up on what changed, what it returned and how we will move next.
SWOT analysis
Ranking audit
Google Ads campaigns
Meta campaigns
Organic SEO
Dedicated landing pages
Competitor analysis
Counter-SEO
Monthly reports
Who has trusted us with their search ranking
Tailor-made Management Software
Management software built around the way your company works: documents, invoices, inventory and reports, all in one place.
A CRM is the tool that keeps customers, contacts and deals in order. We build yours around your industry, so you always know where every sale stands and no customer gets forgotten.
We put artificial intelligence to work in your everyday business: it reads documents for you, helps you anticipate trends and takes care of repetitive tasks automatically.
We protect your data and systems: we test them the way a real attacker would (penetration testing), fix the weak spots and train your people to recognize risks.
We move your software and data to secure servers you can always reach. Automatic backups and systems that keep running even when something breaks: you work, we handle the rest.
Updates without stopping your work
Keeps up as your volumes grow, without slowing down
APIs are the channels programs use to exchange data with each other. We connect yours — management software, e-commerce, accounting — so information travels on its own and you never type it twice.
Software already at work in businesses like yours, born at the heart of different trades: funeral services, construction, IT support, high-volume certified email (PEC) management and more.
Before writing it, we learned the job of the people who use it. We adapt it to the way you work, without starting from scratch and without the wait.
Advanced system for the preservation and archiving of Certified Email (PEC) in compliance with the law, based on AGID/CAD regulations and standards.
360° management software for funeral homes. Organizes, manages, and tailors all activities with graphic editors, memorial dashboards, and advanced OCR for data collection.
Management software for IT support SMEs. Google Calendar appointment scheduler, ticket management, encrypted client data, invoice templates, and integration with the Italian Revenue Agency's tax portal (Cassetto Fiscale).
Multi-company cloud management software for construction businesses. It brings together employee attendance and geolocation, leave and sick days, customer records, quotes, price lists, and invoicing in one platform.
Nagios/Like system developed custom with proprietary agent. Allows verification, control, and restart of critical services and systems on a large scale with real-time notifications via email, push, telegram, and sms.
Project developed to allow Advanced Scraping of web content. Configurable to use multiple AI-Based approaches for collecting any data, captcha-protected or not.
A centralized platform for infrastructure protection and recovery. Schedule Borg backups, monitor hosts and repositories, verify integrity and progress, and retain a complete operational history.
Free, safe and reliable short links: a modern shortener with abuse controls and automatic phishing screening. Fully configurable links, dedicated QR codes, newsletter and marketing campaigns, real-time analytics, API and webhooks for developers. Plus encrypted text messages that self-destruct once read, for free.
National obituary aggregation portal with automatic feeds from RESTinCloud clients. AI-powered comment moderation, dynamic platform with real-time updates.
The technologies we use to build robust, scalable, and secure solutions.
PostgreSQL
MySQL
Redis
MongoDB
Sphinx Search
Elasticsearch
NoSQL
Ruby
Elixir
Rails
Phoenix
Nginx
Burp Suite
Acunetix
SentinelOne
Kaspersky
Zyxel
Cisco
Juniper Networks
Sophos
BorgBackup
Docker
Ansible
Proxmox VE
WireGuard
Nessus Agent
MITRE CALDERA
BloodHound
Nuclei
Wazuh
LLaMA
Certifications
Certified expertise
Advanced professional paths validating practical expertise in networking, infrastructure and offensive security.
Zyxel Networks
ZCNE Level 1
Network Engineer · intermediate level
Zyxel Networks
ZCNE Level 2
Network Engineer · advanced level
OffSec
PEN-200 · OSCP
OffSec Certified Professional (OSCP)
OffSec
PEN-300 · OSEP
OffSec Experienced Pentester (OSEP)
Contact Us
Let's talk about your next project
Do you have an idea you want to realize? A process to optimize? A legacy system to modernize? Contact us without obligation, we will be happy to listen.
The options available in this section allow you to customize your consent preferences for any tracking technology used for the purposes described below. For further information on the purpose and functioning of these tracking tools, please refer to the cookie policy. Please note that withholding consent for a particular purpose may make the related features unavailable. You can change these settings at any time.
Necessary
These cookies are essential for the proper functioning of the website.
These tracking tools are strictly necessary to ensure the operation and delivery of the service you have requested, and therefore do not require your consent.
Experience
These cookies enhance your experience and allow integration with external content.
These tracking tools enable us to enhance your user experience and allow interactions with external platforms, networks, and content.
This document contains information regarding the technologies that enable this Application to achieve the purposes described below. These technologies allow the Data Controller to collect and store information (for example through the use of Cookies) or to use resources (for example by executing...
Show Description
This document contains information regarding the technologies that enable this Application to achieve the purposes described below. These technologies allow the Data Controller to collect and store information (for example through the use of Cookies) or to use resources (for example by executing scripts) on the User's device when the User interacts with this Application. For simplicity, in this document, such technologies are collectively defined as “Tracking Tools,” unless there is a reason to differentiate. For example, although Cookies can be used in both web and mobile browsers, it would be inappropriate to refer to Cookies in the context of mobile applications, as they are Tracking Tools that require the presence of a browser. For this reason, in this document, the term Cookie is only specifically used to indicate that particular type of Tracking Tool. Some of the purposes for which Tracking Tools are used may also require the User's consent. If consent is given, it can be freely withdrawn at any time by following the instructions provided in this document. This Application uses Tracking Tools managed directly by the Data Controller (commonly referred to as “first-party” Tracking Tools) and Tracking Tools that enable services provided by third parties (commonly referred to as “third-party” Tracking Tools). Unless otherwise specified within this document, such third parties have access to their respective Tracking Tools. The duration and expiration of Cookies and other similar Tracking Tools may vary depending on settings established by the Data Controller or each third-party provider. Some of these expire at the end of the User's browsing session. In addition to what is specified in the description of each of the categories listed below, Users can obtain more detailed and updated information regarding duration, as well as any other relevant information—including the existence of additional Tracking Tools—in the privacy policies of the respective third-party providers (through links made available) or by contacting the Data Controller.
This Application uses Cookies commonly known as 'technical' cookies or other similar Tracking Tools to carry out activities strictly necessary to ensure the functioning or delivery of the Service.
This Application uses Tracking Tools to improve the quality of user experience and to enable interactions with external content, networks, and platforms.
Data Controller: inCloud s.r.l. — tax code/VAT number 04209270364
Google Maps is a map visualization service provided by Google Ireland Limited that allows this Application to embed such content within its pages. Personal Data processed: Usage Data and Tracking Tools. Place of processing: Ireland – Privacy Policy.
If the use of Tracking Tools is based on consent, the User can provide or withdraw such consent by configuring or updating preferences via the relevant privacy preference panel available on this Application. Regarding third-party Tracking Tools, Users can manage their preferences by visiting the relevant opt-out links (if available), using the tools described in the third party's privacy policy, or by contacting the third party directly. How to control or delete Cookies and similar technologies through your device settings Users can use their browser settings to: View which Cookies or other similar technologies have been set on their device; Block Cookies or similar technologies; Delete Cookies or similar technologies from their browser. However, browser settings do not allow granular control of consent by category. Users can find information on how to manage Cookies in some of the most popular browsers at the following addresses:
Users can also manage some Tracking Tools for mobile applications by disabling them through their device-specific settings, such as mobile advertising settings or tracking settings in general (Users can refer to their device settings to identify the relevant ones).
Users are free to decide whether or not to allow the use of Tracking Tools. However, please note that Tracking Tools enable this Application to provide Users with a better experience and advanced functionalities (in line with the purposes outlined in this document). Therefore, if the User decides to block Tracking Tools, the Data Controller may be unable to provide the related functionalities.
Since the use of third-party Tracking Tools on this Application cannot be completely controlled by the Data Controller, any specific reference to third-party Tracking Tools is indicative. To obtain comprehensive information, Users are kindly invited to consult the privacy policy of the respective third-party services listed in this document. Given the objective complexity of identifying tracking technologies, Users are encouraged to contact the Data Controller should they wish to receive further information regarding the use of such technologies on this Application.
Legal references and definitions
Personal Data (or Data)
Any information that, directly or indirectly, including in connection with any other information, including a personal identification number, makes a natural person identified or identifiable.
Usage Data
Information collected automatically through this Application (including by third-party applications integrated into this Application), including IP addresses or domain names of the computers utilized by Users who connect with this Application, URI addresses (Uniform Resource Identifier), time of the request, method utilized to submit the request to the server, size of the file obtained in response, numerical code indicating the status of the response from the server (successful, error, etc.), country of origin, characteristics of the browser and operating system used by the visitor, various time details per visit (e.g., time spent on each page), and details regarding the path followed within the Application, with particular reference to the sequence of pages visited, and parameters related to the User's operating system and computer environment.
User
The individual using this Application who, unless otherwise specified, coincides with the Data Subject.
Data Subject
The natural person to whom the Personal Data refer.
Data Processor (or Processor)
The natural or legal person, public administration, or other body that processes Personal Data on behalf of the Controller, as set forth in this privacy policy.
Data Controller (or Controller)
The natural or legal person, public authority, service, or other body that, individually or jointly, determines the purposes and means of the processing of Personal Data and the instruments adopted, including security measures concerning the operation and use of this Application. The Data Controller, unless otherwise specified, is the owner of this Application.
This Application
The hardware or software tool by which Users' Personal Data are collected and processed.
Service
The Service provided by this Application as defined in the relevant terms (if available) on this site/application.
European Union (or EU)
Unless otherwise specified, any reference to the European Union in this document includes all current member states of the European Union and the European Economic Area.
Cookies
Small portion of data stored within the User's device.
Tracking Tools
Tracking Tool refers to any technology—e.g., Cookies, unique identifiers, web beacons, embedded scripts, e-tags, and fingerprinting—that enables tracking of Users, for example by collecting or saving information on the User's device.
Legal references
Unless otherwise specified, this privacy notice exclusively applies to this Application.